Saturday, April 4, 2009

The basics of Domain Name Registration

The first step to starting your website is to choose a name for your website, which is also known as its domain name. You can only choose a domain name that is available for use. So, first of all, you have to check for the availability of your preferred choices. Subsequently follows domain name registration.

Advisable is that the name of the website should be self explanatory and the one that aptly conveys what your business is all about. Ideally, a domain name should be based on your keyword(s). Keywords are what people typically type into the search boxes of the various search engines to find relevant information. Thus, keyword based domain names help your website show up in search engine rank pages more spontaneously and facilitate people to have easier access to your site. It is important that the correct target audience is able to access your site through search engines. Short and memorable domain name is, therefore, the ideal choice for both instant and long lasting recall and recognition.

What registration does is that it gives you full copyright protection for a particular name, preventing others from using or misusing it. In other words, you gain full control over the use of the name and it becomes your exclusive property to be dealt with in the manner you think fit.

Many companies offer domain name services for registration of your domain name on your behalf. You can easily find services that are region specific, for instance if you are interested in domain name registration in Australia, you can find an appropriate service provider who looks after that particular geographical region. What you can do is visit one of these sites and check the availability of the domain names that you are interested in and also decide on which extension is best suited to the kind of website you wish to establish.

The extension is a part of the website’s name that follows the actual name after a dot. Extensions like .org, .gov, .edu, .lib etc. convey the nature of enterprise of the website. Extensions are also region specific and domain name registration for Australia would be domain name followed by .au.

As regards the cost, there are different packages or schemes available in the market for cheap and reliable domain name registration services. There are a plethora of service providers out there and you can choose the one that suits your purpose the best.

Internet Domain Registration Scams

Are there internet domain registration issues of which I need to be aware? The answer, actually, is yes. Internet domain registration is big business with competition for the best names that can be picked up by the top search engines. Like in any competitive field, there are always those out looking to take advantage of you. We both know that your domain name is important to you and so is your money, so it is important that you be aware of and concerned with certain scenarios where you can be taken advantage of in the internet domain registration game.
The most daily “trick” you may encounter comes by plan of internet domain registration renewal. The internet domain registration companies will use the credit card number you gave them to begin with and automatically renew your domain name several months in advance of when you need it done. This is a way of getting your money in advance of when you need it and thus cutting your paid for time down. It is a not a new scam that the internet domain registration companies invented; magazines sometimes will use the same method with regard to subscription renewals.
There is a way to stop this from happening, or at least reducing the risk. Never give the internet domain registration company permission to user your credit card to automatically renew your domain name. They may try to scare you by telling you that giving them permission in advance will ensure that you do not lose your domain name. The truth is, you can keep track of the time as easily as they can.
If you do not allow the internet domain registration companies to automatically renew, trust me, they will remind you when your time is approaching via email. This, however, is another time when scammers are out in full force. Be sure the emails you receive are from the internet domain registration company you are working with. Sometimes domain renewal is a way of hiding phishing scams. Just stay on top of things and be aware of who the sender is on any email you receive.
The truth is that if you use a legitimate internet domain registration company, they will send you email notices reminding you that you need to renew. They will send such notices well in advance, but will let you know when you actually need to renew. As ridiculous as it may seem to many people, you do have to renew your domain registration every time your registration runs out. The best way, though, to avoid the many scams and cons out there is to simply keep track of your domain timing and the companies with which you are working. Your best defense is being knowledgeable about your own situation.
One of the most important actions you will perform in the building of your presence on the web is internet domain registration. Keeping the name you want is valuable, but does cost you money. With such high demand for domains, there are obviously going to be those who want to take advantage of the situation. Your best defense against such people is to keep track of your domain, your registration time, and which internet domain registration company you are using.

Is Your Domain Name Safe ?

Your domain name is registered somewhere out in cyberspace through an authorized domain name registrar. Do you know which one? Do you know who is listed as the registrant / owner of your domain names?

A domain name registrar is the organism or company chargeable for providing domain name registration services to the public. A domain name registrar is either authorized by ICANN ( the Internet Firm for Assigned Names and Numbers, an framework hot to Internet governance ) to contribute registration services or is authorized by its own supervision to register domain names within a specific ccTLD ( country code Top Parallel Domain name extension ). A registrar extremity further personify authorized by the registry of a Top Commensurate Domain to act as an means of the registry to formation domain name registrations, locale the consideration is not a reseller. The registrar is further engaged for creating and maintaining a WHOIS database for its customers. The quantity of registrars has exploded in recent caducity, stifle some being increased reputable than others. Examples of domain registrars embrace GoDaddy, Network Solutions, Register. com.

Man upstairs Helps Those Who Protect Their Domain Names: You know the sayings - an ounce of prevention - Holy spirit helps those - a stitch in bout. Nowhere are these sayings truer than in cyberspace. The internet is still akin to the Barbaric West. Lawlessness and maelstrom still burst forth. You would substitute muddled by the quantity of calls and emails everyday from popular bright-eyed - pace companies who own irrecoverable guidance or ownership of their domain names. The cause of domain name problems is, more often than not, a failure of the company to protect its domain name from its own employees, third parties, vandals and scam artists.

Here are some tips that will help keep your domain secure from third parties, hackers, cybersquatters, pornosquatters, add - site squatters and other domain name leaches.

1. Control your domain registration information: You must be listed as the domain registrant with correct contact information in order to control your domain. Many companies hire web developers or internet service providers ( ISPs ) to secure its domain names and develop its websites. I can not state this more strongly. Never let third parties register your domain name without oversight and instruction. You must control information at the registrar level in order to control your domain name.

2. Control your domain account number, login name and password: The domain account password with the registrar is set by the domain owner at the time the account is created with the registrar. Keep your domain account number, login name and password secret at all times. If you forget your password, every registrar has a system to send your password to the listed email account. In fact, all changes to your domain registration account occur through the registrant email address. Hackers sometimes use their tools on registrar login screens to hack into your account and change your registrant information. Make sure your password contains both letters and numbers and both upper and lowercase characters. The registrar will not treat you as the domain name owner / registrant unless you are the email address who controls your username and password.

3. Control your employees: What happens when the IT person you hired leaves for another company? If that IT person’s email was provided at registration and you don’t control that email address, you may be in serious trouble. The same is true of business partners. When company founders have a falling out, domain disputes often occur. Also, be careful about using free email services such as email at msn. com or email at hotmail. com, which you do not use regularly. Many of these services will discontinue your account if you do not log in on a regular basis.

4. Lock your domain name: Every authorized domain registrar is required to allow you to “Lock” your domain name. Domain locking is critical because registrars who receive a transfer request from any third party will send you an email. If your domain is not locked, the failure to respond to the registrars email request for change is an automatic “approval” of the transfer. Locking your domain prevents this from occurring. You will know if your domain name is locked if you see the words “Registrar - locked” when you view your domain name at the registrar or Whois database level.

5. Regularly check your domain registrant information: Check the Whois database on a regular basis to ensure you are listed as the registrant with all the appropriate contact and email information. Whois information is listed through your registrar or through http: / / www. internic. net / whois. html

6. Beware of spam emails, which pretend to be your registrar: You will receive spam from companies pretending to be your registrar, or mail asking you to sign papers again purporting to be your registrar. You must be extremely careful when responding to any request for information or authority about your domain by mail or email. Ninety percent of what will likely come into your inbox is essentially fraud. If you are not absolutely certain that the email is from your registrar, you should not respond. Many people sign or respond to emails, which provide authority to give your domain name up to someone else.

7. Don’t forget to renew your domain registration: Some companies simply fail to renew their domain name registration when it expires. If the email for the contact person is bad, the company never gets notice that its domain name is expiring. Many cybersquatters, or worse yet pornosquatters, have already paid money for rights to the domain name if it expires. They want your domain because it already has built - in traffic that they can turn into money by replacing your web site with an advertisement or link site, or a pornography site.

8. Establish your domain name as a trademark: Most of the domain name laws are designed to ensure that the proper company has the right to its domain name. These domain laws are tied directly to your trademark rights in the words used for your domain name. Registering your company or domain name with the appropriate trademark office gives you tremendous leverage in protecting your domain name in cyberspace.

9. Call an attorney: If you do lose your domain name, contact an attorney who specializes in this area. There are laws and remedies available which might help you get your domain name back. Domain names are valuable property and should be protected no different than a company’s customer list or its trade secrets. Many companies rely on their domain names and web traffic for substantial revenue. While domain name law firms can help your company get its domain names back once lost, it is rarely without serious business interruption and the investment of significant resources. The best course is to protect your domain name on the front end. An ounce of prevention is truly worth a pound of cure.

Understanding the fundamentals of Domain Name Registration

The power of internet has evolved over the years as a tool for progress. It is time to utilize it as a host rather than a passive user. It is time to acknowledge how appreciably this knowledge can shape our lives.

One of the many vital aspects of internet is “Domain Name Registration”. One must understand the concept optimally to use the internet power, as it alone opens infinite possibilities for you to capitalize on.

Domain name is a website name that we enter in the address bar to explore the intended website. Also known as the ‘hostname’, it serves as the identity of any accessible destination on the internet. A domain name refers to the name preceded by http:// or www in any URL. For example, the domain names in URLs like www.xyz123xyz.com and http://xyz123xyz.edu are xyz123xyz.com and xyz123xyz.edu, respectively.

A Domain Name may ideally consist of numerals (0-9), alphabets (a-z) and hyphen (-), so to allow memorable names, wider options and higher recall capacity. It is understood by the Domain Name System (DNS) through a unique IP (Internet Protocol) address, which is a 32 bit binary code. IP address is decoded by the system to find a website’s exact location on the internet.

The extension in any domain name varies on the basis of the nature of field specialization and location. Some of the commonly used extensions are .edu, .com, .org, standing for education, commercial and organization, respectively. Further, a domain name registration of Australia may have .au as an extension, as in www.xyz123xyz.edu.au.

Domain Name Registration as such is fairly easy. First you decide on some Domain Names for your website. Then the same are checked for availability on the internet by simply exploring them through the address bar. If the desired domain name is available, it can be bought by any of the Domain Name Registrar, or commonly known as ‘Server Site’. Domain Name Registrars are those who have space for supporting your web portal on the internet and also have accreditation from the international body - Internet Corporation for Assigned Names and Numbers (ICANN) and/ or by national ccTLD authority.

To conclude, Domain Registration can be done with various extensions depending upon your requirement and availability. It can be purchased from any of these registrars by paying the initial fee over the internet. Once the Domain Name has been purchased, it means that hostname is reserved for your use and you can make your website and upload it on the address.

Domain Names - Investments That Pay Dividends

When people first hear about domain investing, even experienced marketers, they often cringe. Some think it means buying trademark and typo terms to get "accidental" visitors looking for a different site. Some believe domains have little monetary value, and are instead traded on intrinsic characteristics like "cuteness" or scarcity.

Some still believe a domain name doesn't matter, thinking JiggyPop.org is just as good as Hotels.com, provided the site's content is the same. Listen, at one time I thought those things too, but those assumptions are dead wrong. Let me illustrate the real value of quality domain investments with a little quiz: Which domain name is most valuable on a strict valuation basis? a) Google.com or b) CellPhones.com

I expect most of you have answered Google.com as it does stand out just a bit, but incredibly it is not the correct answer and this is why. Google is as we know just the brand of a search engine and it is not very often used as a keyword. The important thing that comes out of this is that when you own a domain name, you have total power over your keyboard.

The domain name Google.com is one of the short names that sound cool and easy to remember and I too have several similar type domain names. They only receive minimum traffic as they are not proper words that people would use to find something and the same would have applied to Google. This type of domain name investment could cost millions of dollars in branding costs, otherwise it would only earn a couple of bucks a year through click revenue and at auction would only sell for about 2000 dollars.

Now try and just think what you could do with a domain name like Books.com and just how much casual traffic you would get. The is commonly known as type-in traffic or direct navigation. If I were to base this on established type-in click-through metrics for the domain industry plus my own personal experience, I would expect a domain name like Books.com would normally receive up to 5000 type-in visitors a day, which is an incredible 125,000 monthly hits.

Domain Names - Six Golden Rules for Generic Domain Names

You don't have to be rocket scientist to see just how one domain name is worth millions and another one similar could be worth next to nothing. Let's take for example two similar domain names like Beds.com and , which are virtually the same but Beds.com is a goldmine whereas Bedsx.com probably loses money.

If you have already made the decision that you want to buy a domain then you will just have to read these 6 golden rules if you want your domain investment to reap benefits. There are a variety of ways to buy domains but with a bit of investigation you could end up with a big buck winning domain name when you decide to sell.

1. Keyword volume: This is an estimate of how many searches the word or phrase has, which is an indication of it?s popularity. For example, according to Google, the phrase "Hawaii Singles" has 2400 searches a month. If you were bidding on HawaiiSingles.com, you would also want to check Keyword Discovery and/or WordTracker for additional data. You'll never get more than an indication since each tool measures differently. However, it's a safe bet if people are searching for a phrase there will be some natural traffic and SEO potential, and if there's no volume, there will be little or none.

2. Commonality: Uniqueness is not the only success factor in a great domain and if you think for a moment, domains are really all of one category. The best words to chose for a domain name are words that are always on the tip of our tongue and everybody else's. Word order and plurals are also important factors to take into consideration when choosing a domain name, for example - bank, banked, banks. SportCars.com for example won't be worth as much as SportsCars.com. Basically it ranks as a losing domain if you compare it to RunningShoes.com. If you try a couple of domain checks on Google you will find that ShoesRunning.com isn't even there.

3. True type-in traffic: This information can be difficult to get, but it never hurts to ask, especially when the sale is private and you aren't under stressful time constraints. You specifically want to know how much type-in traffic the name gets, not including visitors who are referred from search engines and links, both of which are unreliable in the long term.

4. Length: A further important consideration is the domain length. Short domain names will get better results because they are a lot easier to remember and spell and would convert into loads more traffic. Branding domains with takinf these important factors into account will increase drastically the domain name value which is great news if later sell your domain.

5. Prior use: If the domain has a past life, and was acquired through a drop service or from an expired list, you want to know about it. Forget perceived positives like search engine ranking and PR since those will likely disappear after the name is in your hands. Instead, delve into the name's dark side. Was it ever used for spamming? Is it banned from Google's index? Did it previously contain questionable content? Overcoming these negatives can be more work than you bargained for, even with an otherwise great name.

6. End user development potential: Domain names have a certain flexibility that will develop them into major money winning sites and after having read this guide, it is down to you to make the decision on whether the domain words will help you hit the jackpot. Read more to find out more domain investing tips that will put you just way ahead of the rest.

Site Flipping - Investments That Pay Dividends

Obviously, you know what they are looking for based on the keyword they are typing: Cell Phones and cell phone information. And listen up bucko, those visitors will type in CellPhones.com day in and day out, whether you advertise the site or not, just so long as you pay the $10/year registration fee.

It's amazing that even with a shite page, you get traffic. If you blast them with banners and pop ups, you still get traffic. If your navigation is poor, well they just keep on coming. If you market a high price bracket product, nothings stopping them. It doesn't matter even if your site selection is not high quality they will keep on coming because of the power of your domain name. It goes without saying that I under no circumstances recommend this style of site content.

Direct Navigation occurs when somebody types in the dot com site directly into the search box and this type in traffic accounts for half of all internet traffic. Obviously most people are typing in the search engine names like Google, but even so 20% are not. Earlier on in the year I was at a seminar in Las Vegas and we dealt we the influence of user habits on traffic and I really learned just how important this new found knowledge was going to make me a whole load of money.

More facts - 1) Address bar searches account for 31% of total searches. 2) The search bar accounts for 28% of the total of address lookups. Domainers actually earn quite a lot of their income due to the alarming fact that most people just don't know how to use the internet. So I suppose this would be why "yahoo.com" topped the list of searched terms.

So let's have a look at just how much cellphones.com is really worth in visitors. It's a lot and at 125,000 visitors a month they would need stringing up if they were unable to capitalize on their domain name power. Just on click revenues It could be making about $25.000 a month through type-in traffic only. If you put into place a proper affiliate program which will involve advertising costs and you paid a dollar for a keyword like "cell phones", you could still expect a six figure profit margin every month.

If you added to the power of this domain name to a high street business that sells cell phones, then you would probably be able to increase sales up to 3 million dollars per month. What power domain names can have on a business like cellphones.com which is worth a seven figure number. We can now see how important it is for domain names to be part of a perfectly structured business plan. Investment-grade keyword domains are responsible for this e-commerce powerhouse that can pay great dividends, gives you a monthly income and right up until you decide on selling your web site.

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